About my work, lectures, workshops, seminars, and free projects.

 

Here you can find different information, curiosities, travels, workshops, speeches.

For many years I have been actively involved in the various fields of communication. For more than five years now I have been managing the fortunes of the Swiss hub of Avantgarde, the global brand experience agency. The credo: Experiences are the new currency.

Following this credo, I accompany this thesis as a seminar leader, workshop leader, lecturer, coach, sparring partner, or speaker in various fields and occasions: classical strategic and operative branding, nation branding, corporate design, live communication, brand activations, among others.

In this section, you will find random snippets of lectures, workshops, seminars, and free projects over the last years.

<p>Me in an intense discussion with students from the PUST University, Pyongyang, DPRK.</p>
<p>Snapshot of a brainstorming session during my classes I held at Hochschule Mannheim, Germany. My course was about impromptu and brainstorming. It was about describing and clarifying complex communication challenges. </p>
<p>My Mentor, Prof. Kurt Weidemann. <br />Mannheim, 2009. </p>
<p>In the last few years we at Avantgarde have been able to plan and implement great brand platforms to successfully generate fans for our customers. <br />Internationally, but also in Switzerland, such as here at the Paléo Festival, Nyon, Switzerland.</p>
<p>Site-visit in Amsterdam, the Netherlands.</p>
<p>We are currently working on concepts and implementations which, to a certain extent, provide a rather limited answer to the many canceled meetings and events while still have a great experience (the Avantgarde-factor). <br />Hybrid, or even fully digital events in small studio set-ups, are on everyone's mind nowadays.  </p>
<p>Me in my element – entertaining while talking about my passion (a.k.a. job) – at the TH OWL in front of interested architects and other creatives, Detmold, Germany.<br />Picture: Johannes Brückner</p>
<p>In 2013, as co-founder, I was able to bring L`Arbre Switzerland AG on the road. <br />The company was basically focused on the development, production, and of course, the sales of exclusive accessories, such as the L`Arbre d`Or, a – in a special electroplating process – gold-plated bonsai.<br />If you are interested in the product,... please, let me know.</p>
<p>In the last few years we at Avantgarde have been able to plan and implement great brand platforms to successfully generate fans for our customers. <br />Internationally, but also in Switzerland, such as here at the Paléo Festival, Nyon, Switzerland.</p>
<p>Prof. Kurt Weidemann was my mentor and advisor.<br />Unfortunately, he died in 2011. He was such a character and a lot of the things he had told me then, I still remember today. The picture was taken at the 2nd. Design Forum Freiburg, which I co-founded and co-organized together with Swetlana Wolpert.<br />Photo: Matthias Wolpert.</p>
<p>In 2013, as co-founder, I was able to bring L`Arbre Switzerland AG on the road. <br />The company was basicaly focused on the development, production and of course, the sales of exclusive accessories, such as the L`Arbre Card, the most exclusive business card – 22K gold-plated in a - sustainably cultivated, of course - mahogany casket.<br />If you are interested in the product,... please, let me know.</p>
<p>Also (a great) part of my job: Travelling. <br />Got this sweet message from my loved ones during a trip to Berlin, Germany.</p>
<p>A student presenting her project during my classes I held at Hochschule Mannheim, Germany. My course was about impromptu and brainstorming. It was about describing and clarifying complex communication challenges. </p>
<p>I took a serious ping-pong match against one of the staff <br />of the PUST University in Pyongyang, DPRK. <br />My only viewer and fan was Konstantin Novoselov, <br />Nobel laureate in physics 2011. Photo: Jamie Chan</p>
<p>Snapshot of a brainstorming session.</p>
<p>Me in my hotel room in  Pyongyang, 2019, D.P.R.K.</p>
<p>In the last few years we at Avantgarde have been able to plan and implement great brand platforms to successfully generate fans for our customers. <br />In Switzerland, but also Internationally such as here in Rome, Italy.</p>
<p>Me in my element – entertaining while talking about my passion (a.k.a. job) – at the TH OWL in front of interested architects and other creatives, Detmold, Germany.<br />Picture: Johannes Brückner</p>
<p>2016 during a panel at Istanbul Forum, Turkey.</p>
<p>Snapshot of a brainstorming session during my classes I held at the Bauhaus University, Weimar, Germany. I had the chance to be a visiting professor in 2010. My course was about impromptu and brainstorming. It was about describing and clarifying complex communication challenges. </p>
<p>Me in my element – entertaining while talking about my passion (a.k.a. job) – at the TH OWL in front of interested architects and other creatives, Detmold, Germany.<br />Picture: Johannes Brückner</p>
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